Olivia Rodrigo, a pop star, has been named Lancôme’s new Global Brand Ambassador. She will give the famous makeup brand a new, independent feel.
Olivia Rodrigo has been named as the newest global brand spokeswoman for Lancôme. This is a big deal for both the pop star and the famous luxury beauty brand. Julia Roberts, Amanda Seyfried, Lily Collins, Emma Chamberlain, and Joy Sunday are just a few of the famous people who have been Lancôme champions. Rodrigo now joins them.
Olivia used to be the face of Glossier, a well-known brand known for its “no-makeup makeup” look, before she joined Lancôme. Glossier’s look of smooth, shiny skin seemed like a great match for Olivia’s natural, girl-next-door charm. Later, she would cover her face in the brand’s products at the 2022 Grammys and then come out with her own limited-edition products that came in her signature purple boxes. Olivia’s time at Glossier was great, and Livies were so excited to use the same items she did. But now Olivia is moving up to a more glitzy level with Lancôme.
“Being yourself is so important when it comes to beauty, because young women today are held to so many unrealistic standards,” the former Disney Channel star said in a statement. “Lancôme is an iconic and timeless brand that promotes beauty from within and I am honoured to be part of their family.”
“Embracing your individuality is so important in beauty since there are many unrealistic expectations placed on young women today,” the former Disney Channel actress said in a statement. “Lancôme is an iconic and timeless brand that promotes beauty from within and I am honored to be part of their family.“
Françoise Lehmann, who is the worldwide brand president of Lancôme, said that the company is “incredibly proud” to start this new journey with Rodrigo. She was chosen because Rodrigo has a “independent rock and roll spirit” and wants to make the future fair and equal for women and girls. These traits are still moving people all over the world.
The music of Olivia Rodrigo, especially her first album “SOUR” and her follow-up “GUTS,” shows how painful it is to lose a loved one, find yourself, and get stronger. Young women are deeply moved by her honest words, which encourage them to accept their fears and speak freely about who they are.
“SOUR” and “GUTS,” Olivia Rodrigo’s first and second albums, show how painful it is to lose a loved one, find yourself, and get better.
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