The smell of chlorine clinging to your swimsuit, the sound of cicadas buzzing in the heat, and the ever-present threat of an ice cream headache. But for me, there’s another scent that evokes nostalgia. That vibrant orange tube, nestled amongst towels and overflowing beach bags, was a beacon of bronzed bliss (or so we thought at the time).
Birthed in France in the 1920’s, rocked the world in the 80’s and 90’s, even to the early 00’s. Your sunbath time is never complete without this iconic suncare. Unfortunately, the founder decided to bid a bye to the product in 2019 due to the decline in sales. Likely because society begin to recognize the importance of sun protection.
However, fans wouldn’t stop ravaging stores for this product. The commercial jingle memories: Bain de Soleil for the St. Tropez tan …” lingered on. The whiff of the white floral and sweet orange scent is hard to forget. Looks like this is one product that will be hard to forget in the beauty world.
The devastated public decided to sign a petition asking to bring back the products. Amazingly, it has garnered 10,000 plus votes as at the time of this writing. The good news? Bain de soleil orange gelee is making a comeback, this time, better, and sun smarter. Read on as we delve deeper on all you need to know about Bain de Soleil Orange Gelee.
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It was developed in 1925 by Monsieur Antoine of Paris, a hairdresser who boast of celebrities clients such as Coco Chanel, Greta Garbo, and Sarah Bernhardt. It hits the US market and rock the beauty world with fashion icons such as Michael Kors who is known for a good tan.
In no time, it became known across the globe and this sunbathing product became a sensation. Bain de Soleil Orange Gelee wasn’t just sunscreen; it was a vibe. It conjured images of sun-drenched beaches in St. Tropez, even if your reality was more like a crowded public pool. The orange hue itself was a statement.
Forget the pasty white lotions of yore; this was tanning with a touch of tangerine pizzazz. Then there was the texture – a lightweight gel that felt cool and refreshing as you slathered it on, unlike the greasy globs of sun protection most of us endured.
Back then, a tan wasn’t just a sign you’d spent time outdoors; it was a status symbol. The bronzer mantra of the 80s and 90s was simple: the deeper the tan, the cooler you were. And Bain de Soleil Orange Gelee, with its promise of a “St. Tropez tan,” perfectly captured that mentality.
We’d baste ourselves in that orange goo, hoping to achieve that bronzed goddess look without a care in the world. Of course, ignorance is bliss, and in this case, bliss came with a hefty dose of sunburn. Dermatologists recommend SPF 30, even on a cloudy days and this product was only made of SPF 4 sun block.
Remember that time you spent all day at the beach, religiously reapplying your Orange Gelee (because, hey, it smelled amazing!), only to wake up the next day feeling like a human lobster? Yeah, me too. In hindsight, the SPF 4 protection offered by the original formula was laughable. It was more like a tanning accelerator than actual sun protection.
Thankfully, times have changed. As science shed light on the dangers of UV rays and the long-term effects of sun damage, the focus shifted towards sun safety. We learned to embrace the natural glow of healthy skin and traded in our tanning beds for wide-brimmed hats and SPF 50 sunscreen. No wonder Bain de Soleil Orange Gelee, with its low SPF, eventually faded away.
But wait! In a surprising turn of events, Bain de Soleil Orange Gelee, or rather, a reformulated version with a much higher SPF, has made a comeback. It seems the nostalgia for that orange dream is alive and well.
Renowned retro brand Vacation, together with skincare professionals and Bain de Soleil Orange Gelee lovers saw an opportunity to bring back this iconic product. It was tagged Orange Gelée Revival Project and according to Vacation, they are still working on perfecting the product.
From the design to smell, to marketing, the team are ensuring the product hit the market this summer, 2024. Everyone is expectant as it promises to retain the good old Bain de Soleil Orange Gelee legacy but with improved UV protection.
Here comes the return of that iconic scent (a mix of citrus, coconut, and a hint of that old-school sunscreen smell), coupled with satisfying sun protection consciousness. It’s like getting the best of both worlds.
The takeaway? Sun safety is no joke. Bain de Soleil Orange Gelee truly hold a special place in our summer memories. We are more than pleased to see that some experts are bringing it back in our beauty game.
This time, while putting UV rays effects at bay! Anyone still having the old Bain de Soleil Orange Gelee? Once the modernized version comes out, it’s time to do a comparism. Was it a miss or a hit?
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